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at scale

at scale
ban car( ad)s1

if our world reflected the vision sold in ads,

the wilderness would be dominated by roaming SUVs2

these ads skew our sense of scale,

and suggest a world in which we're alone

some say that people advertising these visions should show the world they really create3,4

and who we become in such a world5,6

maybe, forced to show that, they would think to imagine something else

they wouldn't even have to exaggerate.

  1. "What I Mean When I Say 'Ban Cars.'" Jalopnik, 2022
  2. Ads recently seen on social media.
  1. "Toyota SUV Adverts Banned in UK on Environmental Grounds." The Guardian, 2023
  2. "The Case for Reining in Car Advertising." Mobility Lab, 2020
  3. Walker, Ian et al. “Motonormativity: how social norms hide a major public health hazard.” International Journal of Environment and Health (2023)
  4. "Conscientious SUV Shopper Just Wants Something That Will Kill Family in Other Car in Case of Accident." The Onion, 2020